It is hard today to raise your business as there is such tough competition in the market. One who adapts to the changing technology can only survive in the marketplace. What are these technologies that one should be aware of and make optimal use of? AI is one such example that is changing the face of everything. It is said that the right information can do wonders in any field you are in. if you are running a business and have accurate information about your business and the market, you might be able to make the right decisions. In this, you can get all the help from Wisers.
What work do the Wisers do?
Wisers is a leading company that provides you with all big data intelligence solutions. It has helped many financial companies to make the right strategies. The company has clients from various sectors such as equity, insurance, investment banking, and many more. The company’s AI labs help its clients to identify the risks and with better management solutions.
Gathering the data from social media and news, the company analyses it closely and leverages a knowledge graph to find the relationship between shareholders, companies, and people (customers). This gives the client an extensive view of their consumer insights and analytics related to them.
Need for the Wisers services
Various companies rely only on the following things while planning their future strategies:
- Limited data like financial reports which lack external data support by media
- Models of risk control are based mainly on historic and static data
- Depend largely on the professional judgment
All these factors do not help the companies to foresee the potential risk factors. With the help of AI, the following things are possible:
- Processing of large unstructured data
- Automatic data modelling and association
- Enrichment of risk control factors module
- Timely response to risks involved
The services provided by Wisers can be of great importance for the growth of your business in the following ways:
- Collection of key information on a large scale
- Efficiency in the identification of risk signals
- Optimisation of risk control methods and perspectives
Data analysis model of Wisers
The analytical model on which the company works is AIDA which stands for:
- Awareness – It is about the post views on a brands’ products.
- Interest – This analyses the online interaction of the consumers with the help of post likes, shares, and comments.
- Desire – This step includes what the topic of discussion is prevalent among netizens is.
- Action – This reviews the performance of the businesses and user satisfaction.
This 4 step model of the Wisers can help businesses to grow significantly.